Outline the strategic response


After defining the opportunity and the benefits, it is time to consider the strategic response (how do we propose to intervene?). It needs to:

  • be a valid response to the identified root causes
  • deliver some of the identified benefits
  • allow more than one possible solution
  • propose a preferred option
  • consider the commercial concerns.

The team needs to:

  • identify a range of feasible possibilities
  • create a qualitative description of the advantages and disadvantages for the possibilities.

The stakeholders then use the information the team has collected to identify the main viable options. These will be expanded during Discover.

When working out what changes need to be made by the business to realise the benefits, the team needs to consider:

  • changes to people (number and skills), process and channels, and team structure
  • assets (computers or software) that need to be built or purchased
  • new or changed commercial arrangements that will be needed
  • cost effectiveness of the solution relative to the expected benefits.


The aim of this stage is to:

  • document the strategic response to the opportunity.


Actions which may be carried out during this stage include:

  1. Conduct an initial options analysis to identify the relative merits and drawbacks of the feasible options.
  2. Complete an investment checklist to ensure you have got to the heart of the problem, defined the appropriate benefits the investment will deliver and devised an effective strategic response and solution.
  3. Document the conceptual solution to explain in simple terms and at a high level what a solution will do and how it will do it for a client. This is to communicate key concepts to the business audience and communicate to technical staff what the solution is trying to provide and what key concerns it must address.
  4. Identify possible sourcing approaches for key components and review with procurement to create an initial commercial case for the project.
  5. Engage the stakeholders and review the opportunity for service design.
  6. Update the concept brief and review with stakeholders.


The outputs from this stage include:

  • initial options analysis
  • conceptual solution overview
  • service design brief (if necessary)
  • initial commercial case for the project
  • updated concept brief.

For examples and templates that can be used to produce the output, please contact the Accelerate support team at accelerate@dia.govt.nz

Tools and templates

Tools that may be helpful during this stage include:

  • options analysis table
  • investment checklist
  • conceptual solution
  • the commercial case
  • service design.

These tools and related templates are available on the Accelerate downloads page.


Page last updated: 13/04/2016